Create or evaluate your current data strategy – then update or create a new strategy involving funnels, retention, journeys, segments, demographics, events, revenue and audience.
Update and improve – We will work on how you want data to work for your business and your goals based on your digital strategy and marketing – improving decision making and operations.
Data governance: Ecomblue recognizes that collecting and storing data, especially personal data, brings serious legal and regulatory obligations. Therefore, it is vital any organisation factor data ownership, privacy and security issues into their data strategy. Ignoring these issues, or failing to properly address them, could see data go from a huge asset to a huge liability.